Real Easter Egg dropped by pandemic hit supermarkets

The UK's top supermarkets will NOT be stocking The Real Easter Egg in 2021. For the past ten years Tesco, Waitrose, ASDA and Morrisons have made room on their shelves for The Real Easter Egg. 

You can see the whole range here.

However, the pandemic led to the supermarkets having a disastrous Easter  as people stayed away from high streets.  This year, supermarket buyers were told to cut brands, reduce the volumes and in some cases ask for stock to be supplied at a loss or cost price. It means there will be fewer brands, including the Real Easter Egg, on their shelves this Easter. 

So if you are one of the 80,000 people who usually buy a Real Easter Egg from a supermarket or have friends who do then spread the word: Buy online.

You can see the whole range here.